19A

1.     Me

a.     I am a student, future social worker, social seller, social buyer, and social media manager. My skills I would say are being able to see the whole picture when many others don’t or helping others see different perspectives, I also speak Spanish, I feel like that’s an important skill because I am able to expand the individuals I network with. My aspirations are to help and encourage people. In terms of this business concept, it would play a role in my life because I’d personally would be able to use it for my current employers, and I would be able to use it personally to build my brand. Also, I would be helping others reach their goals which is something I’d enjoy doing. Speaking Spanish allows me to expand my market initially and to market myself in both languages.

2.     What am I offering to customers?

a.     I am offering an all-encompassing social media marketing and managing software to reach more clientele and gain exposure, in turn creating more profit. This would become international at some point.

3.     Who am I offering it to?

a.     I am offering it to small businesses, corporations, startups, bloggers, influencers, companies, organizations, and individuals. In the English speaking and Spanish speaking market. Hoping to expand to more languages in the future.

4.     Why do they care?

a.     They care because social media managing and marketing is time consuming, expensive, confusing, and hard to do on multiple platforms. Also, because social media is where they would reach the highest exposure.

5.     What are my core competencies?

a.     I don’t think there is a made software that encompasses most special media’s and with their engagement trends, education tips for social media marketing, social media managing hire, and content tools. I would be a unique and of a kind business. 

I believe that these elements fit very well together. I think the concept once developed further can be adjusted and customized to fit almost every specific need within the overall unmet need of my customers. The software will not be a one-fit for all because that’s not realistic and wouldn’t work honestly. I think many will see the value this concept would have for them and the return profit would make it even more worth-while.

The feedback I received was very positive, I didn’t receive feedback that would make me want to or have to change this idea napkin, so I didn’t do much tweaking. What I did get from the feedback was that due to how social media is used today that this would be viable service for many.