Jennifer Gutierrez
Social Media Marketing Software
Opportunity
The opportunity is presented in individuals that are self-employed, small businesses, bigger businesses, business owners, influencers, and brands. The nature of the need is that whether the business is just starting out or has been well established the need for more clientele or exposure of the business will always be there. That reach will happen to its maximum through social media. Especially now with COVID-19, everything has become digital and social media marketing is the only way to market as we need to comply with social distancing laws. This market is defined geographically on an international standard. Social media is international just like this market. The need is just as international. The demographics are extremely open from age to gender, to religion. The market may not be open to those that are not able to pay for the software, but that is a demographic that can change according to the client’s current circumstance. This opportunity is pretty big, since businesses are everywhere, and everyone is trying to get others to get to become customers or clients.
Innovation
My innovation is a social media software that encompasses multiple social media platforms along with their engagement trends so that businesses and individuals can grow their engagement in the best way possible. They will be able to gain
Venture Concept
Hey Jennifer,
ReplyDeleteGood job at describing the opportunity that you have, and all of the categories of people that might be in need of your business solution. I agree with you on the fact that social media is becoming increasingly important for people, and situations like COVID-19 are a clear proof of that. Hence, a platform that combines multiple social media is very interesting, and a good idea to follow.
Hey Jennifer,
ReplyDeleteI think you have a good opportunity to take with a social media marketing software. With the increased usage of electronics, digit marketing has greatly increased. There is a huge reach potential especially now with the COVID-19 crisis. If you can guarantee growth then you will have a lot of customers. This is definitely a promising idea you should follow.